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Our CFOs

CFOi is a small, deliberately selective practice. Every engagement is scoped with Shi Mei and delivered by the CFO best suited to your stage and sector. You meet whoever will be doing the work before you commit to anything.

55 yrs Combined finance leadership across APAC and Europe
US$150m+ Capital raised between us, Series A through Series D
15+ Markets operated across APAC and Europe
Previously at PwCIlluminaGenzymeCooperVision MarsKimberly-ClarkSUTL GroupElliptic

Fractional CFOs

Shi Mei Chin
Shi Mei Chin
Founder & Principal CFO Advisor

Has sat in the CFO seat founders are trying to fill — through audits, board rooms and a Series A to pre-IPO scale-up. Started CFOi because good finance shouldn't only be available to companies that can afford a full-time hire. Ex-PwC; Chartered Accountant and CIMA; Registered Management Consultant; former Treasurer of the Singapore FinTech Association.

Capital raising AI in finance Audit & governance
Shi Mei in the press Fintechnews.sg — Top 10 Women Shaping Singapore's Fintech Sector Newinasia — Top 10 CFOs You Should Follow, 2025 Tech in Asia — CFO Mentor, Startup CFO Summit 2025
Kerry Chung
Kerry Chung
Commercial finance · former Group General Manager

A finance leader who has carried the P&L, not just reported it. Senior Finance Director for CooperVision's USD 400m Asia-Pacific business, then commercial lead for its Asia cluster, then Group General Manager of Singapore's SUTL Group, a USD 0.5bn turnover business across consumer goods distribution and marina hospitality. Chartered Accountant and certified executive coach.

Commercial finance P&L ownership 15+ APAC markets
Myriam Doan
Myriam Doan
FP&A Director / Deputy CFO · VC and PE-backed scale-ups

FP&A leader with 15 years' experience scaling finance functions across VC/PE-backed tech scale-ups. At Elliptic, she built the function from a standing start and led the finance workstream across three raises (a USD 120m Series D, a venture debt facility, and a convertible loan note) whilst growing ARR fivefold and tripling valuation. Built a lean, AI-enabled finance function.

FP&A & forecasting Fundraising & diligence AI-enabled finance
We work with a small number of senior finance leaders. Enquiries in confidence — shimei@cfoi.sg

Specialists

Kok Lin Goh
Kok Lin Goh
AI implementation · corporate finance

Ex-PwC Chartered Accountant who builds live AI workflows inside a corporate finance function — production, not pilots. Has built a lightweight AI agent and “second brain” setup running on Claude Enterprise, deployable for one person locally or shared across a small team. Advises seven- and eight-figure business owners on adopting AI in practice.

AI implementation Agent & workflow build Ex-PwC
Let's talk

Meet whoever would be doing the work

Before you commit to anything.